SEO Strategy
Looking for the best AEO, GEO, or AIVO agency? Our 2025 guide profiles the top firms leading in AI search, content, and visibility optimization.
The ground is shifting beneath our feet. For years, the goal of SEO was to rank #1 on a list of blue links. Today, that’s not enough. The rise of AI-powered search—from Google’s SGE to ChatGPT and AI assistants—has created a new paradigm. Your brand no longer needs to just be on the list; it needs to be the answer.
This is the new frontier of digital marketing, defined by a new set of crucial acronyms:
This isn’t a distant future; it’s happening right now. The agencies that understand this shift are the ones that will define the next decade of digital success. Here at RivalSee, we live and breathe the competitive landscape, and the biggest strategic pivot for businesses in 2025 is mastering AEO, GEO, and AIVO.
To help you find the right partner for this journey, we’ve compiled the definitive guide to the agencies leading the charge.
Choosing a partner for this new landscape can be daunting. The space is noisy, and many are simply rebranding old SEO services. A true AEO/GEO leader demonstrates expertise in specific, future-focused areas. Here’s what to look for when evaluating potential agencies:
Here are the agencies that are not just adapting to the future of search but actively building it. We’ve created detailed profiles with key tags to help you find the perfect fit based on your needs, industry, and budget.
Description: Graphite Growth is an SEO consultancy positioned at the absolute forefront of Answer Engine Optimization (AEO). Based in San Francisco and Los Angeles, they work primarily with ambitious tech startups and enterprises that want to dominate the new landscape of generative search. Their services are a blend of deep technical SEO, strategic content optimization, and proprietary tool development.
Why They Stand Out: Led by industry thought leader Ethan Smith, Graphite’s entire focus is on getting clients cited in AI answers. They publish leading-edge research, like their “AEO Tools” index, and have seen interest in their services “explode” as LLM usage grows. They are not just participating in AEO; they are actively defining the field.
Description: RevenueZen is a growth marketing agency that focuses exclusively on driving measurable pipeline and revenue for B2B companies, particularly in the SaaS and tech industries. Their services are designed not just for visibility, but for tangible business results, making them a top choice for companies focused on ROI.
Why They Stand Out: RevenueZen is a true pioneer in Generative Engine Optimization (GEO). They embrace an experimentation-led approach, rigorously tracking brand mentions in AI outputs and tying their efforts directly to revenue. Their focus on creating E-E-A-T content and optimizing for prompts makes them one of the premier choices for B2B brands looking to win in 2025.
Description: CleanClicks Agency is a results-driven SEO and digital growth agency that specializes in helping service businesses transform search into their strongest sales channel. They combine deep technical SEO expertise with content strategy and digital PR, while incorporating forward-thinking AI visibility tactics to ensure clients appear not just in traditional Google results but also in emerging AI search platforms like ChatGPT and AI-powered answer engines. Operating with a white-glove, transparent approach, they position themselves as an extension of their clients’ teams.
Why They Stand Out: CleanClicks differentiates itself with its laser focus on measurable outcomes for service businesses. While many agencies simply “sell SEO,” CleanClicks understands that appearing on ChatGPT and generating qualified leads are the real results that matter. Their approach blends traditional SEO fundamentals with cutting-edge AI visibility optimization, ensuring clients don’t just rank but actually convert in both traditional and AI-powered search environments. Their emphasis on transparency and efficiency, combined with their white-glove service model, makes them particularly appealing to service businesses that need a trusted partner rather than just another vendor.
Description: First Page Sage is a long-running agency specializing in SEO and thought leadership content for B2B and enterprise clients. Their core methodology is built on a cadence-based publishing model, consistently producing authoritative, high-E-E-A-T content that earns trust from both human audiences and AI algorithms. They work with major brands like Salesforce, Logitech, and U.S. Bank to establish them as the definitive authority in their respective industries.
Why They Stand Out: First Page Sage is a true pioneer in Generative Engine Optimization (GEO). They were among the first to publish comprehensive breakdowns of AI chatbot algorithms, and their GEO service is built on improving the six key signals AI engines use for recommendations. This research-led approach to making brands “be the answer” makes them a leader in the next generation of search.
Description: Seer Interactive is a mid-sized digital marketing agency and certified B Corp known for its data-first culture. Operating on a remote-first model, they specialize in using big-data analytics to solve complex marketing challenges for mid-to-large “challenger” brands. Their approach blends traditional SEO best practices with forward-looking strategies for AI search.
Why They Stand Out: Seer’s competitive edge comes from its deep analytical capabilities and development of proprietary tools, like Seer Signals. This allows them to uncover insights from massive datasets that inform their AEO strategies, providing clients with a measurable and data-validated path to success in emerging search formats.
Description: Misaias is a boutique AI-SEO and digital marketing consultancy led by Marcos Isaias. It is geared towards small businesses, solopreneurs, and digital creators who need to build their online authority and brand presence. The consultancy offers personalized services ranging from on-page SEO audits to affiliate monetization, backed by a blog with extensive insights into AI productivity and content strategy.
Why They Stand Out: The strength of Misaias lies in its agile, content-focused approach to AI search visibility. Marcos specializes in practical strategies for ranking in platforms like ChatGPT and Perplexity, making him a valuable resource for smaller players. The consultancy combines public thought leadership with hands-on, personalized consulting, offering an accessible path to competing in the AI search landscape.
Description: Founded by Neil Patel, NP Digital is a global, full-service digital marketing agency that has quickly scaled to serve a broad range of clients from mid-market to enterprise. They are known for blending content marketing and conversion rate optimization (CRO) to create holistic strategies that drive growth across the entire funnel.
Why They Stand Out: NP Digital has launched a dedicated AI-Search Optimization practice to formalize its AEO/GEO offerings. Their strategy focuses heavily on entity consolidation and advanced schema implementation, ensuring brands are perceived as high-confidence sources by AI. They uniquely position AEO as the critical bridge between traditional SEO (visibility) and CRO (action).
Description: Smarty Marketing is an SEO and AI agency that specializes in service medium-sized and corporate businesses across all niches. They offer a suite of services including custom SEO roadmaps, AI visibility audits, Reddit marketing and digital PR, all aimed at growing organic visibility in search and LLM platforms.
Why They Stand Out: Smarty Marketing’s key differentiator is 20+ years of diverse SEO experience across diverse industries. By leveraging years of first-hand experience, they can offer comprehensive SEO packages that are never templated. This innovation-driven approach ensures that businesses can compete effectively in both traditional search and emerging AI-driven platforms like Google’s AI Mode and ChatGPT.
Description: Self-Made Millennials is a specialized SEO and content marketing agency focused on driving pipeline and revenue for B2B SaaS companies. They build and execute comprehensive SEO strategies that blend high-E-E-A-T thought leadership content, strategic link building, and technical optimization. The agency prides itself on using a senior-level team to ensure high-quality execution and tangible business outcomes for its clients.
Why They Stand Out: Self-Made Millennials has established itself as a forward-thinking player in Generative Engine Optimization (GEO). They go beyond traditional SEO by focusing on building a brand’s “digital ubiquity”—making it so authoritative and well-represented across the web that AI models are compelled to cite it. Their approach emphasizes creating “Point of View” content that establishes deep topical authority and directly answers the complex questions that users pose to AI assistants. This positions their B2B SaaS clients not just to rank, but to become the definitive answer in their niche.
Description: Siege Media is a content marketing powerhouse renowned for producing high-quality, link-worthy assets like blogs, guides, and infographics. They serve a wide range of clients in competitive spaces like SaaS, fintech, and e-commerce, helping them earn authority through exceptional content. They have adapted this successful model to thrive in the AEO landscape.
Why They Stand Out: Siege Media’s strength lies in creating engaging, evergreen content that naturally becomes a primary source for both users and AI. By combining compelling writing with AI-friendly formatting and structured data, they help clients secure coveted featured snippets and direct citations in AI answers, proving that high-quality content is the ultimate AEO strategy.
Description: Zen Media is a digital PR and marketing agency specializing in the B2B sector. Led by CEO Shama Hyder, the agency takes a holistic view of a brand’s digital presence, blending earned media, influencer campaigns, and SEO to create a powerful and cohesive brand narrative.
Why They Stand Out: Zen Media has moved proactively into the AEO space with its “Brand AI Visibility Index (BAIV)” framework. This proprietary system quantifies how often and how positively a brand appears in high-value AI answers. They excel at blending PR with SEO to ensure their clients’ positive news and expert content get referenced by AI, actively managing brand sentiment in the generative age.
Description: Rise at Seven is a creative SEO agency that became famous for engineering viral campaigns that earn massive media coverage and high-authority links. With a strong presence in the U.S., they apply this PR-driven approach to help brands in competitive consumer spaces like retail, fashion, and lifestyle.
Why They Stand Out: Rise at Seven has proven that PR-driven buzz directly translates into AI citations. They operate on a simple but powerful philosophy: “make brands so interesting that AI wants to talk about them.” Their campaigns have generated huge ROI by getting product data and brand stories referenced directly in ChatGPT snippets.
Description: WebFX is one of the largest and most well-known full-service digital marketing agencies in the United States. They offer a comprehensive suite of services, including SEO, PPC, and web design, catering primarily to small and mid-market businesses. Their business model is built on transparency, with clear pricing and a focus on delivering measurable results.
Why They Stand Out: WebFX excels at bringing enterprise-level tactics, including AEO, to the SMB market at scale. They develop proprietary tools like “SnippetIQ” to efficiently win featured snippets and answer-box placements for thousands of clients. Their combination of transparent pricing and a results-driven approach makes advanced AI SEO accessible to businesses without enterprise-level budgets.
Description: Victorious is an ROI-focused SEO agency recognized for driving measurable growth. They partner with mid-market and enterprise companies—especially in SaaS and other competitive industries—by pairing technical AEO expertise with content strategies built to influence revenue outcomes.
Why They Stand Out: Victorious has been an early leader in Answer Engine Optimization (AEO), creating frameworks that make client content retrievable and cited by AI-driven search. Their Search Intelligence System applies a proprietary logic layer to raw search data, surfacing opportunities competitors miss. With proven results for brands like GE Digital, they’ve delivered triple-digit organic growth through schema, site performance, and content strategies aligned to AI visibility.
Description: Brainlabs is a global performance marketing agency with a strong data science and experimentation-driven culture. They work with medium-sized to Fortune 500 companies that require complex, cutting-edge, and analytics-backed SEO strategies to maintain their competitive edge in a rapidly changing digital landscape.
Why They Stand Out: Brainlabs has been tech-forward since its founding, including a team of over 80 software and data engineers building automated tools, including AI tools. Brainlabs has established a specialty “AI SEO Squad” to pioneer AI SEO strategies. They bring a data science mindset to the field, analyzing log files and scraping AI search results to fuel organic growth strategy. They have developed scalable playbooks and frameworks to drive AI SEO results across enterprise organizations.
Description: Thrive is a full-service digital agency that offers a complete suite of services including SEO, content, social media, and web design. They have a particularly strong emphasis on local SEO, helping small to mid-sized businesses like law firms, home service companies, and e-commerce stores grow their digital footprint.
Why They Stand Out: Thrive is a top choice for small businesses aiming to appear in local AI results and win in AI visibility. They ensure their clients’ structured data (NAP info, reviews) is perfectly optimized and that content is tailored for AIVO, so AI models present these businesses accurately in local and AI-powered queries.
Description: The Ad Firm is a results-oriented agency that specializes in helping regional service companies and mid-size businesses generate leads from search. They are known for their data-driven strategies that combine local SEO expertise with advanced conversion rate optimization techniques.
Why They Stand Out: The Ad Firm is notably adept at local AEO. They know that Google’s AI and AI assistants often pull answers directly from Google Business Profiles, so they meticulously optimize every element and encourage clients to generate Q&A content. Their goal isn’t just to rank, but to convert leads directly from zero-click AI answers.
Description: iPullRank is a boutique enterprise SEO and content strategy agency based in New York. Led by industry leader Mike King, the firm works with Fortune 500 brands like Microsoft and Citi, tackling some of the most complex challenges in search. Their services range from deep technical audits and site architecture planning to JavaScript SEO and advanced content strategy, positioning them as a go-to partner for large organizations with sophisticated digital ecosystems.
Why They Stand Out: What truly sets iPullRank apart is its deep focus on “relevance engineering” for an AI-first world. They don’t just optimize for keywords; they engineer brand authority by mastering structured data, improving entity recognition, and even optimizing for LLM prompts. This forward-thinking approach ensures their enterprise clients become trusted, citable sources for generative AI and answer engines.
Description: Omniscient Digital is an organic growth agency specializing in helping B2B SaaS companies achieve attributable organic growth. They work with high-profile clients like Adobe, SAP, TikTok and Asana, focusing on moving the needle on meaningful business outcomes like pipeline, revenue, conversions, and share of visibility.
Why They Stand Out: Omniscient has branded itself as an expert in Generative Engine Optimization (GEO) having coined Surround Sound SEO and indexed heavily on unique, differentiated content strategies that play well in AI surface areas. They work to create “ubiquity” for their clients by producing authoritative content on their own blogs, third-party sites, and through digital PR, building a web of trust that LLMs are designed to recognize and reward.
Description: Law AEO is a newer, highly specialized digital marketing agency that has recently emerged to exclusively serve the legal industry. They focus on positioning law firms as the definitive authorities for AI-driven search platforms. Their services are built around Answer Engine Optimization, ensuring their clients are the source for answers on Google’s SGE, ChatGPT, and AI assistants when potential clients ask legal questions online.
Why They Stand Out: Law AEO’s entire business model is its standout feature. By launching recently with a singular focus on AEO for the legal sector, they have built their practice from the ground up to address the latest challenges in AI search. They understand the specific compliance, ethical, and E-E-A-T requirements necessary to establish a law firm as a trusted source for AI, making their modern approach uniquely tailored to the high-stakes world of legal marketing.
Description: Algomindz is a newer boutique agency that, while not U.S.-based, serves U.S. clients remotely and has gained attention for its sharp focus. They concentrate on building topical authority and executing precise semantic SEO to achieve AI visibility for clients in competitive niches.
Why They Stand Out: Algomindz demonstrates that a smart, focused strategy can deliver results even on a tight budget. They leverage automation and deep keyword-plus-entity research to help smaller e-commerce and education sites rank in AI answers. Their focus on topical authority is a key pillar of any successful AEO strategy, making them a noteworthy niche player.
The age of AI search is not a trend; it’s a fundamental transformation. The agencies listed above are the navigators of this new world, each with a unique approach to helping brands become the definitive answer.
Choosing the right partner is one of the most important strategic decisions you will make this year. As you evaluate your options, remember that understanding where your competitors are placing their bets is half the battle. Using an AI search visibility optimization platform like RivalSee can help you not only track your AI presence but also actively improve it—giving you the tools and insights to build a strategy that doesn’t just compete, but wins.
Which agencies are on your radar? Did we miss a key player in the AEO/GEO space? Share your thoughts in the comments below!
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